Madrid Hotel Market: Madrid ranks third in Europe in overnight hotel stay growth - Interesting insights

  • In 2015 Madrid registered 18 million overnight hotel stays, an increase of 8.7% compared to 2014. Only London and Stockholm saw a larger increase (9.8% and 9.7% respectively).
  • We notice a 12.8% increase in international overnight hotel stays in Madrid, numbering 10.2 million, making Madrid one of the fastest growing European cities.
  • Madrid ranks 6th in Europe in terms of hotel stock (82800 beds), an increase of 1.2% compared to 2014. 
  • Madrid, on a national level, is where tourists spend most. From January to May 2016 tourists spent €213 on average per day, an increase of 34.8% compared to the same period of last year.
  • Occupancy in Madrid in 2015 was 71.12% (up 4.27% compared to last year). People stayed on average 2 nights, slightly longer compared to 2014.
  • We witness the same growth rate in 2016. From January to May 2016 the occupancy rate was 72.94%, an increase of 2.31% compared to the same period last year.
     
Madrid - Overnight Hotel Stays in 2015

Madrid - Overnight Hotel Stays in 2015

Madrid - Overnight Hotel Stays in 2015 in % terms YoY

Madrid - Overnight Hotel Stays in 2015 in % terms YoY

Source: European Cities Marketing